With a little careful placing all products can immediately maximise their potential. The Dossil^® Sinkie^® Range presents multiple merchandising opportunities:

Display next to the drain unblocking chemicals

It is when the sink is blocked that we become acutely aware of the need for prevention. Placing the Dossil^® next to unblocking chemicals and plungers would seem such a simple way to remind customers.

Keep beside sink accessories

Beside the sink accessories; the washing up bowls, the brushes, E-cloths, etc; those wee Dossils just finish of the job: the nicest little drain seive there is. Now to match there is the new machine washable Dossil^® Sinkie^® Liner; many people are also appreciating its heat resistant surface. Certainly a good place for the sink liner too!

With the shower accessories

Both the large and small Dossil^® Sinkies sit well with the shower accessories, shower spray, shower wipers and anything else used to clean the shower. Here you may like to show both sizes, especially the large Shower Sinkie^®, the hair trap designed for the power shower.

Alongside the vegetable and food preparation utensils

The food preparation market is one of the fastest growing areas in UK retail sales. The celebrity chefs have certainly contributed to this, The Hairy Bikers and Jamie Oliver to name a couple. What we won't see on TV is the blocked sink. Therfore it is almost essential to have your Dossils near the potato peelers, vegetable scrubbers and the paring knives. No one likes a chipped or cracked sink either, so why don't you place the sink liner in this area too?

And what about the garden section?

With the increase in allotments, more and more people are growing their own vegetables. The don't come out of the ground ready washed in neat plastic bags.

They come with real dirt, lovely, clean, fresh smelling earth but they need to be washed. Wonderful vegetables, shame about the plughole; a Dossil^® sink strainer by the vegetable scrubbers would be so handy.

For more information please contact our distributor Eddingtons Ltd directly, http://www.eddingtons.co.uk 01488 686 572, or contact us. Thank you.